Food & Beverage Asia Apr/May 2018

BITING ISSUES %(1(2 1HZ 6WXG\ 'HPRQVWUDWHV 7KUHH )ROG %HQH¿WV RI 3DODWLQRVHŒ $ UHFHQW VWXG\ E\ +HQU\ HW DO KD V F RPSD U HG D O RZ JO\FDHPLF GLHW ZLWK D KLJK JO\FDHPLF GLHW LQ D UHDO OLIH VFHQDULR 7KH UHVXOWV KDYH VKRZQ WKDW SDUWLFLSDQWV ZKR IROORZHG WKH ORZ JO\FDHPLF GLHW ± WKDW LQFOXGHG %(1(2¶V IXQFWLRQDO FDUERK\GUDWH 3DODWLQRVHŒ ± H[SHULHQFHG WKUHH PDLQ LPSURYHPHQWV D ORZHU JO\FDHPLF SUR¿OH UHGXFHG YDULDELOLW\ LQ EORRG VXJDU OHYHOV DQG LPSURYHG IDW EXUQLQJ 3URIHVVRU &KULVWLDQL -H\DNXPDU +HQU\ HW DO¶V VWXG\ ZDV FDUULHG RXW DW WKH &OLQLFDO 1XWULWLRQ 5HVHDUFK &HQWUH &15& 6LQJDSRUH ,QVWLWXWH IRU &OLQLFDO 6FLHQFHV 6,&6 $JHQF\ IRU 6FLHQFH 7HFKQRORJ\ DQG 5HVHDUFK $ 67$5 DQG WKH 1DWLRQDO 8QLYHUVLW\ +HDOWK 6\VWHP &HQWUH IRU 7UDQVODWLRQDO 0HGLFLQH 6LQJDSRUH 7KH VWXG\ UHVXOWV VKRZHG WKDW HDFK ORZ JO\FDHPLF PRGXODWHG PHDO FRXOG PRYH WKH SDUWLFLSDQWV¶ VXEVWUDWH R[LGDWLRQ ± WKH SURFHVV RI JHQHUDWLQJ HQHUJ\ ZLWKLQ WKH FHOOV IURP IRRG FRQVXPHG ± IURP FDUERK\GUDWH R[LGDWLRQ WR D KLJKHU IDW R[LGDWLRQ WKXV SURPRWLQJ IDW EXUQLQJ DQG VXEVHTXHQWO\ RYHU WLPH KHOS LQ ZHLJKW PDQDJHPHQW 0 V $ Q N H 6 H Q W N R 9 L F H 3 U HV L GHQ W 5HJX O D W R U \ $ IID L U V 1XWULWLRQ &RPPXQLFDWLRQ DW %(1(2 FRPPHQWHG ³7KH VWXG\ E\ +HQU\ HW DO RI $VLDQ SDUWLFLSDQWV UHDOO\ VKRZV KRZ 3DODWLQRVHŒ FDQ FRQWULEXWH WR D KHDOWKLHU GLHW 7KH XQLTXH FRPELQDWLRQ RI PHDVXULQJ FRQWLQXRXV EORRG JOXFRVH UHVSRQVH DV ZHOO DV HQHUJ\ SURYLVLRQ UHÀHFWV D UHDO OLIH VFHQDULR UDWKHU WKDQ D VQDSVKRW VLWXDWLRQ 7KH EHQH¿WV FDQ EH VHHQ DIWHU HDFK PHDO DQG WKH FXPXODWLYH EHQH¿W LV HYHQ KLJKHU WKDQNV WR D VKLIW LQ PHWDEROLF VHWXS WKDW LV FDUULHG RYHU IURP RQH PHDO WR WKH QH[W *LYHQ KLJK EORRG VXJDU OHYHOV DUH D ULVN IDFWRU LQ WKH RQVHW RI W\SH GLDEHWHV PHOOLWXV WKHVH ¿QGLQJV GHPRQVWUDWH KRZ 3DODWLQRVHŒ RSHQV XS RSSRUWXQLWLHV IRU FRQVXPHU SURGXFWV WKDW QRW RQO\ SURPRWH EORRG VXJDU PDQDJHPHQW EXW ZHLJKW PDQDJHPHQW DV ZHOO LQ WKH ZLGHU $VLDQ PDUNHW ´ Ŷ .HUU\ :HOOPXQH Š 0D\ ,PSURYH ,QWHVWLQDO %DUULHU )XQFWLRQ LQ 6WUHVVHG $GXOWV 6WXG\ $ Q H Z O \ S X E O L V K H G S U H F O L Q L F D O V W X G \ Z L W K K XPD Q G R Q R U V G H P R Q V W U D W H G W K D W :HOOPXQH Š WKH QDWXUDO LPPXQH KHDOWK LQJUHGLHQW DYDLODEOH LQ IRRG EHYHUDJHV DQG VXSSOHPHQWV PD\ SURWHFW LQWHVWLQDO EDUULHU IXQFWLRQ LQ DGXOWV ZKHQ IDFHG ZLWK VWUHVV 7KH VWXG\ DOVR SURYLGHG QHZ LQVLJKWV RQ KRZ WKH SURSULHWDU\ \HDVW EHWD JOXFDQ ZRUNV ZLWKLQ WKH KXPDQ ERG\ DQG WKH LPPXQH V\VWHP 7KH VWXG\ WLWOHG ³$ ǃ *OXFDQ %DVHG ' L H W D U \ ) L E H U 5 H G X F H V 0 D V W &HOO ,QGXFHG +\SHUSHUPHDELOLW\ LQ ,OHXP )URP 3DWLHQWV :LWK &URKQ¶V 'LVHDVH DQG &RQWURO 6XEMHFWV´ ZDV FRQGXFWHG E\ UHVHDUFKHUV DW WKH 8QLYHUVLW\ RI gUHEUR LQ 6ZHGHQ DQG SXEOLVKHG LQ ,QIODPPDWRU\ %RZHO 'LVHDVHV DQ 2[IRUG DFDGHPLF MRXUQDO )RU KXPDQV FKURQLF DQG DFXWH VWUHVV FDQ UHVXOW LQ PDVW FHOO DFWLYDWLRQ 7KLV FDQ ZHDNHQ LQWHVWLQDO EDUULHU IXQFWLRQ ZKLFK SOD\V D NH\ UROH LQ PDLQWDLQLQJ RQH¶V KHDOWK 7KH VWXG\ PHDVXUHG :HOOPXQH Š ¶V LPSDFW RQ DFWLYDWHG PDVW FHOOV LQ LQWHVWLQDO WLVVXH IURP KXPDQV WR LGHQWLI\ SRVLWLYH H໤HFWV RQ VWUHVV LQGXFHG GHFUHDVHV LQ LQWHVWLQDO EDUULHU IXQFWLRQ 3UHOLPLQDU\ GDWD KDV UHYHDOHG WKH QRYHO ¿QGLQJ WKDW :HOOPXQH PD\ SURWHFW LQWHVWLQDO EDUULHU IXQFWLRQ E\ EORFNLQJ PDVW FHOO DFWLYDWLRQ 7KHVH QHZ UHVXOWV PD\ KDYH IXWXUH LPSOLFDWLRQV IRU WKH XQGHUVWDQGLQJ RI WKH LQJUHGLHQW¶V LPSDFW RQ GLJHVWLYH KHDOWK LVVXHV UHODWHG WR LQWHVWLQDO EDUULHU G\VIXQFWLRQV Ŷ 20 FOOD & BEVERAGE ASIA APRIL / MAY 2018

RkJQdWJsaXNoZXIy NjQxMzk=