Bettcher establishes direct sales structure in Poland


To better serve its meat processing customers, Bettcher will also provide them with access to Bettcher’s equipment and parts housed in its facilities in Switzerland.

Bettcher has established a direct sales and service structure for its customer base in Poland. The new direct sales structure is effective this month, replacing sales through third-party distribution.

René Hansen, international sales manager of Bettcher, commented: “The meat industry has always had a strong presence in Poland, and continues to grow each year. By implementing the direct sales of equipment and parts, as well as factory-direct service, will supply our customer base with an even higher level of individual and expert support, as well as first-class service with rapid response time.”

Customers in Poland will also have “quick and easy” direct access to Bettcher equipment and parts housed at Bettcher’s European facilities in Dierikon, Switzerland.

The company’s offerings include two products introduced recently. The Quantum Flex Trimmer is a lighter-weight and faster tool for improved cutting efficiency. The handpiece is compatible with Bettcher’s motor offerings, including Quantum, UltraDrive and UN-84.

Regardless which Bettcher system is installed in a plant, the Quantum Flex handpiece will be able to adapt accordingly, said Bettcher. The new design utilises the RPMs of any Bettcher motor, resulting in increased blade speed and less operator fatigue along with easier cuts and higher meat yields.

Another product is the Quantum Skinner, which leverages the efficiency of Bettcher’s Quantum Motor and Driveline combination to improve overall skinning performance in meat, poultry and seafood processing plants. Designed as a direct replacement for similar pneumatic products, the Quantum Skinner provides a quiet, safe and productive skinning experience while reducing energy costs.